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NarendZORCE Zorce Editor-in-Chief
Joined: 04 Apr 2005 Posts: 3137 Location: In Zorce, usually after the contents page
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Posted: Wed Jun 08, 2005 10:23 am Post subject: Top cars: men vs. women |
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Thanks to Tourniquet for the find
When it comes to cars, it's easy to figure out what men are after. It's women who are complicated.
June 7, 2005; Posted: 1:17 p.m. EDT (1717 GMT)
By Peter Valdes-Dapena, CNN/Money staff writer
NEW YORK (CNN/Money) - A look at marketing data showing which cars men prefer and which ones women like revealed something I'd long suspected.
While men may, indeed, be from Mars, women are from someplace much more complex and difficult to figure out. Maybe Boston.
The figures, supplied by NOP World, a market research firm, show specific car models and an index number representing how many men -- or women -- intend to buy that car and no other compared to the percentage of their gender-mates who intend to buy the average car.
In other words, these are cars that seem to sell most disproportionately to just one sex or the other.
The most striking thing about NOP's data is how easy it is to figure out what guys want.
The Porsche 911 -- the most overwhelmingly male passenger car -- has an "Index Male to Total" of 214.3, for example. That's more than double the average. The car's "Index Female to Total," on the other hand, is just 14.3.
It's surprising the 911 doesn't grow hair on its hood and eat Krispy Kreme for breakfast.
Other cars at the top of the masculinity dial include the exotic Ford GT supercar, Maserati Spyder, Jaguar XK8 sports car and the Mitsubishi Lancer Evolution.
You get the idea: If it's very fast, awfully fast, terribly fast or way, way too fast, guys like it. Also, they tend to be expensive.
The one common trait among cars that women like is that they are not expensive.
The most womanly car, with a "Female" index of 200, is the yet-unreleased Pontiac G6 convertible. (You go, Oprah! Plus, it's a convertible.)
Actually, the G6 has a wide lead in the "girl car" category. The closest other passenger cars are the Suzuki Forenza with an index of 150 and the Volkswagen New Beetle with an index of 147.6.
How do women decide which cars to buy?
"If you picture a fraction with cost as the numerator then, as the denominator, you have things like reliability, performance..." said Doug Scott, NOP World's automotive analyst.
He went on with a long list of factors.
To sum it up, women add up the good things, subtract the bad things, then compare the result with the cost of the car. Then they think carefully about the result.
Men, it seems, just add stuff up then wonder if they can afford it without having to switch to domestic beer.
If a typical male mind -- take mine, since I'm evidently not doing much with it -- were expanded to the size of the United States of America, that portion of the mind dedicated to responding to the word "enough" would be the size of a bumper pool table in a New Jersey bar.
That portion of the brain dedicated to responding to the word "more," on the other hand, would occupy everything west of the Rockies, including Hawaii and the territories of American Samoa and Guam.
That is why the Mustang GT has four headlights. Not because men want more headlights, but because those two extra headlights -- Ford calls them "fog lights" but, really, they're headlights -- are only available on the V8-powered Mustang GT.
The male driver of a V6-powered Mustang, with its 210-horsepower engine, clearly has "enough" power. Probably more than enough.
But when stopped at a red light next to a four-lighted 300-horsepower Mustang GT it is immediately obvious to everyone that the other driver has "more."
This is the same reason that Dodge has greatly increased the size of the "Hemi" badge on its cars for the 2006 model year. The larger badge makes it very easy to see, at some distance, who has "more."
Dodge has stated outright that it designs and markets cars for men. So it has given us the Dodge Magnum, a muscle-car station wagon. It has also given us the new Dodge Charger, a muscle-car family sedan with four doors, roomy back seats and a nice trunk.
Clever, those Dodge boys. Clearly, they understand that, even though they are marketing cars to men, most men don't just go out and buy cars on their own. They still have to get the thumbs-up from someone else. Someone who knows what a "numerator" is and how to use it.
Women. Always making stuff complicated.
Top 10 cars for men
1. Porsche 911 coupe, $70,095 - $193,765
2. Mitsubishi Lancer Evolution, $28,504 - $35,274
3. Ford GT, $143,345
4. Volkswagen Phaeton, $68,905 - $104,455
5. BMW 6-series convertible, $76,900
6. Jaguar XK8 coupe, $69,830
7. Maserati Spyder, $92,302 - $96,465
8. Mercedes CL, $96,720 - $132,320
9. BMW 6-series coupe, $69,900
10. Porsche 911 convertible, $79,895 - $141,995
Top 10 cars for women
1. Pontiac G6 convertible, (Not yet available)
2. Suzuki Forenza, $13,994 - $18,494
3. Volkswagen New Beetle convertible, $22,940 - $27,100
4. Volkswagen New Beetle, $17,185 - $27,100
5. Pontiac Sunfire coupe, $11,460 - $15,770
6. Volvo XC70, $36,080
7. Mitsubishi Eclipse convertible, $25,744 - $31,544
8. Chrysler PT Cruiser convertible, $20,045 - $29,120
9. Kia Rio sedan, $10,535 - $13,065
10. Kia Optima, $16,585 - $20,585
http://www.cnn.com/2005/AUTOS/funonwheels/06/06/male_cars/index.html |
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Princess-Kaveshla Zorce Jedi Photo Master
Joined: 06 Apr 2005 Posts: 1190 Location: Daytona Beach, FL
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Posted: Wed Jun 08, 2005 8:04 pm Post subject: |
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Maaan... i see a trend - the ladies got the "pratical" rides and the guys got the "fantasy" rides . I guess I have to say I kinda dipped into that "practical" category recently- well only cuz its a matter of how much $$ you got to spend on a ride and well - how many can you buy?? _________________ Mowgli : "Use the Zorce Princess Kaveshla!"...
Prayer works. Just do it. |
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sheenz Looking for the Jedi base
Joined: 18 Apr 2005 Posts: 47
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Posted: Thu Jun 09, 2005 12:04 pm Post subject: |
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fuh real boi ..
the fellas gettin all the bess rides
it not fair man..
hmmm...well i doh OWN a car..but drive a very practical one! |
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NarendZORCE Zorce Editor-in-Chief
Joined: 04 Apr 2005 Posts: 3137 Location: In Zorce, usually after the contents page
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Posted: Fri Jun 10, 2005 7:29 am Post subject: |
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Actually this survey was about ride preference...
The guys WANT the fantasy rides and will probably spend 1/2 their salary to own one if needs be. Chances are the guys are driving some riced substitute to let them live the fantasy, an old beater in need of pimping or just using good ol' public transportation.
The girls on the other hand seem to be ok with being more realistic with their choices. They are quite ok with driving a practical sort of car and saying that that's what they WANT.
So when it comes to preference, I'm sure the ZorceGirlz have something different to say...
cause y'all r GAS BRAINS.... just like the guys _________________ Drags, Circuit, Solodex, Rally, Karting, the Shows, the Girls, the Car you drive...
ZORCERs done know... the speed lifestyle magazine in the Islands, ZORCE
Click to hear it >> http://www.zorce.com/fortheforums/Zorce15NEW.mp3
Download & SEE iT! >> http://www.zorce.com/fortheforums/Zorce-15.mp4
...........................................................
Oh Yeah! Feel the Rush, it's like... WOW!
May the (Mass x Acceleration)-F+Z be with you... |
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worksux101 Zorce Dasher
Joined: 06 Apr 2005 Posts: 463 Location: A Racetrack Near You...
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Posted: Fri Jun 10, 2005 9:55 am Post subject: |
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I think its odd that the beetle isn't #1 for ladies llol _________________ Eating meh Zauce doubles... |
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Computerman Rebel Speeder
Joined: 10 Jun 2005 Posts: 88 Location: Freeport
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Posted: Fri Jun 10, 2005 7:54 pm Post subject: |
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Ahhh yes.....Ford GT.....
NarendZORCE wrote: | Chances are the guys are driving some riced substitute to let them live the fantasy, an old beater in need of pimping |
Indeed!
Actually if I can locate a good tuner I go be happy! _________________ Boosted Baby!
http://gatt.carigamers.com |
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Princess-Kaveshla Zorce Jedi Photo Master
Joined: 06 Apr 2005 Posts: 1190 Location: Daytona Beach, FL
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Posted: Fri Jun 10, 2005 11:50 pm Post subject: |
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BUT OF COURSE Zorce chicas want speed too!!!!! MORE GASSSS:) hehe... i dun get spoilt with 20lbs of boost.... ah... _________________ Mowgli : "Use the Zorce Princess Kaveshla!"...
Prayer works. Just do it. |
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MG Man Zorce Klingon Warrior
Joined: 19 May 2005 Posts: 2683 Location: usually on the back page
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Posted: Sat Jun 11, 2005 11:21 pm Post subject: |
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I have an MGB GT, Vauxhall HSR, currently building a Super7, and will probably have an old Mini soon......
My wife swears by her PBK corolla.......if she had her way, she'd get a new Corolla
She is happy with her practical, reliable car, and I always looking for another old, impractical, unreliable project _________________
I know it's so, for I told me so |
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worksux101 Zorce Dasher
Joined: 06 Apr 2005 Posts: 463 Location: A Racetrack Near You...
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Posted: Sun Jun 12, 2005 6:11 am Post subject: |
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Yuh does know them....the REAL cardicts^^^ _________________ Eating meh Zauce doubles... |
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Computerman Rebel Speeder
Joined: 10 Jun 2005 Posts: 88 Location: Freeport
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Posted: Sun Jun 12, 2005 7:23 am Post subject: |
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MG Man wrote: | She is happy with her practical, reliable car, and I always looking for another old, impractical, unreliable project |
First time my wife drove my car she said "This car has no power"! She was accustomed to driving her brother's Mazda 626 2.0 and I have a 323 Wagon 1.5.
And I thought the car was fine, have to look for the 2.2 Turbo now just to make her happy! _________________ Boosted Baby!
http://gatt.carigamers.com |
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SaLt ShaKer Sith-ing down in the corner
Joined: 06 Apr 2005 Posts: 52 Location: AudioZorce
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Posted: Wed Jun 22, 2005 9:10 am Post subject: |
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^^ lol ... boi who tell allya get Gas Brain woman then again every girl going gas brain in this country now
my both parents aint big on cars actually no one in my family.... it's just me came out this way haha
I doh OWN a car buh i get to drive a GSR lancer,toyota 4 door lo lux and a Pulsar
I want a EVO IX _________________
Z i FORI DONDOLA! |
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NarendZORCE Zorce Editor-in-Chief
Joined: 04 Apr 2005 Posts: 3137 Location: In Zorce, usually after the contents page
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Posted: Wed Jun 22, 2005 9:49 am Post subject: |
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ROFL @ Computerman... You said it shaker! _________________ Drags, Circuit, Solodex, Rally, Karting, the Shows, the Girls, the Car you drive...
ZORCERs done know... the speed lifestyle magazine in the Islands, ZORCE
Click to hear it >> http://www.zorce.com/fortheforums/Zorce15NEW.mp3
Download & SEE iT! >> http://www.zorce.com/fortheforums/Zorce-15.mp4
...........................................................
Oh Yeah! Feel the Rush, it's like... WOW!
May the (Mass x Acceleration)-F+Z be with you... |
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worksux101 Zorce Dasher
Joined: 06 Apr 2005 Posts: 463 Location: A Racetrack Near You...
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Posted: Sun Jun 26, 2005 3:10 pm Post subject: |
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Join the club pallie!
Computerman..some predicament you got there hehhehe _________________ Eating meh Zauce doubles... |
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Princess-Kaveshla Zorce Jedi Photo Master
Joined: 06 Apr 2005 Posts: 1190 Location: Daytona Beach, FL
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Posted: Sun Jun 26, 2005 7:58 pm Post subject: |
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Come ladies- join in on the club.... leh we hear some more _________________ Mowgli : "Use the Zorce Princess Kaveshla!"...
Prayer works. Just do it. |
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Kwissywissy Zorce Model Bellissima
Joined: 06 Apr 2005 Posts: 73 Location: In NYC, waitin to go home to Sweet Tn'T
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Posted: Mon Jul 11, 2005 1:19 pm Post subject: |
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All i know is that I want an M3 convertible... _________________ 0 to bitch in 2.4 secs
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